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26,129 total views, 7 views today

The Pokémon Go Disrupt

July 29, 2016 |


There’s a Charizard in your garden and the neighborhood kids are climbing over the fence to capture it. This isn’t an obscure early 2000’s cartoon reference; this is today’s augmented reality and marketers are trying to understand how they too can catch them all (Pokémon-obsessed customers that is).
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168 total views, 2 views today

5 Unique Events to Draw in Customers

July 12, 2016 |

Loyalty reward programs are great, but it seems these days that every business has one. To keep your customers coming back time and time again, it sometimes takes a little ingenuity. Why not host an event to give back to your existing customers and maybe also catch the eye of new ones?
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Closer to Saying Hello to the Self-Driving Car

July 1, 2016 |

The once sci-fi pipe dream of movies like “The Fifth Element” and “I, Robot”, and KITT from TV’s “Knight Rider” started to become a reality when Google announced their intentions to build a self-driving car circa 2009. In the 7 years since, more and more automotive manufacturers and independent companies have jumped on board with their own fully autonomous vehicle concepts; Mercedes-Benz F 015 Luxury in Motion research car, Honda’s ADAS-equipped Civic, Acura’s next-gen RLX hybrid, as well as Tesla, Ford, General Motors (GM), Audi, Lexus, and Rolls-Royce among others. Some manufacturers opted to develop vehicles specifically suited to the concept of a driverless car, while others have pursued technology that could be adapted to any model to enable self-driving modes. Read More

199 total views, 1 views today

Incoming: Part 107 and the New FAA Drone Guidelines

June 22, 2016 |

It’s the news the commercial drone world has waited years for: the Federal Aviation Administration (FAA) published its first operational rules for commercial drone use. Titled Part 107, these new regulations are expected to lower the barrier entry for new commercial drones weighing less than 55 pounds.
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