What Predictive Analytics Can Do for Your Business... March 5, 2019 | Tier10
Must-Know Social Media Trends February 28, 2019 | Tier10
Tier10 Named a Finalist in 2019 DC ADDY Awards... February 22, 2019 | Tier10
Connected TV: What You Need To Know February 12, 2019 | Tier10
The Ultimate Guide to Content Marketing January 21, 2019 | Tier10
Blockchain May Be the Answer to Advertising’s Current Issues... December 20, 2018 | Tier10
The Rise of In-House Agencies December 6, 2018 | Tier10
Tier10 Wins Three Davey Awards November 16, 2018 | Nikki Manning
Building Your Brand with Content Marketing... October 11, 2018 | Tier10
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Tier10, in partnership with Acura, unveiled a long-form video chronicling Acura’s return to form at the Sahlen’s Six Hours of the Glen race. Filmed over the July 1st weekend at Watkins Glen International Raceway in New York, the piece explores in part the brand’s absence from the world of motorsports before experiencing a dominant revival in the world of racing, led by designer-turned-GM Jon Ikeda.
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Influencer marketing works on a national and local level to encourage consumers to buy certain recommended products from someone with a meaningful social media following. Social media platforms such as Facebook, Instagram, Twitter, and YouTube offer companies an innovative and productive way to reach their target audience. If you haven’t taken advantage of influencer marketing, you are ceding a large number of consumers to the competition.
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Auto dealers must stay ahead of the curve when it comes to marketing and combination marketing is one of the ways to achieve this. Combination marketing not only adds value but increases brand awareness.
Tier10 supports and provides a balanced, multi-channel approach across all advertising tiers to ensure brand awareness and visibility. Here are a few of the variations of marketing that, when combined together, create a more robust way of propagating leads. This includes traditional marketing as well as social media and website advertising.
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This year’s Google Marketing Live Keynote brought quite a few changes that leaders in the automotive industry should pay attention to. On July 10th, leaders, such as Senior Vice President of Google Ads Sridhar Ramaswamy, Group Product Manager of Video Ads Nicky Rettke and Product Management Director of Google Ads Anthony Chavez, took to the stage to share all the updates surrounding Google Marketing and Google Ads. While there were quite a number of changes discussed at the keynote, a few stand out that can impact how automotive industry marketers and advertisers can reach the audiences they target and produce better results. Here are the top highlights and updates from this year’s keynote you should know:
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