Building Brand Awareness With a Combination of Marketing... August 2, 2018 | Tier10
Google Marketing Live Updates July 19, 2018 | Tier10
Data Comes First (Party): Why You Should Keep Your Data In-House... July 12, 2018 | Tier10
The True Impact of the TV Streaming Movement... July 5, 2018 | Tier10
6 Essential Elements Your Car Dealership’s Instagram Page Needs... June 14, 2018 | Tier10
How Blockchain Is Changing the Automotive Industry... June 7, 2018 | Tier10
How to Fight the Anti-Advertising Trend of 2018... May 31, 2018 | Tier10
Tier10 Wins 5 Hermes Creative Awards May 21, 2018 | Tier10
Voice Marketing: Effect on Brands and Advertising... May 17, 2018 | Tier10
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Anyone who was around to see the rise and fall of Myspace understands that social media is constantly evolving. While consumers don’t have to worry much about this, business owners and marketers must consistently be on their toes when it comes to social media trends. It’s important to note that not all of these trends are good ones, but if you can take advantage of positive changes while mitigating negative ones, you’ll be poised to outperform your competition in the social space.
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Is your business unsure about influencer marketing campaign strategies and their effectiveness? Do you have a campaign but don’t know if you’re measuring ROI correctly? Influencer marketing is an effective campaign method that uses real people to represent brands. Here’s how influencer marketing worked for Tier10’s dealer associations.
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With a growing dependence on technology, car shoppers are using their smartphones, tablets and computers to find their next vehicle. According to AutoTrader:
“In 2015, the average time consumers spent researching on digital channels was 12.5 hours. They visit approximately 9 sites, with the largest percentage being third-party sites. The internet is by far the #1 source for both new car and used car buyers with 75% of new car buyers using the internet, and 77% of used car buyers using the internet.”
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Sponsorship marketing may sound like a new promotional tactic to some, but in reality, it’s a common business practice that many entrepreneurs already utilize. By donating to and sponsoring local individuals and organizations, businesses are able to help themselves and their communities. As an example, the Greater Twin Cities Honda Dealers (GTCHDA) and Northwest Honda Dealers (NWHDA) have begun donating money to local schools. In the end, they’re likely to see countless benefits from doing so.
704 total views, 2 views today