2018 Accord Set to Maintain Market Dominance through Redefined Look and Feel | Tier10lab
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2018 Accord Set to Maintain Market Dominance through Redefined Look and Feel | Tier10lab

2018 Accord Set to Maintain Market Dominance through Redefined Look and Feel

Nathan Whipple | On 14, Jul 2017

Originally teased this past June, Honda has officially debuted their tenth generation Accord live from Detroit via YouTube livestream. Featuring a bold new redesign and a host of new tech, the 2018 Accord promises a mid-sized sedan experience unlike anything else currently on the market.

A perennial best seller, the Accord is America’s top selling mid-sized sedan, and its bold new redesign promises to continue the trend. Adhering to classic Honda design principles, the Accord features a low, wide body, in addition to sporty seating positions. This compliments the longer wheelbase, lower overall height, and shorter overhangs, all leading to a visual center of gravity placed closer to the rear wheels for a sporty, more premium look and feel. The front fascia features 9-lamp full-LED headlights in addition to LED fog lights, and a new, chiseled hood provides a clean and aggressive appearance. Rounding out the rear of the vehicle are distinctive LED pipe tail lights with dual exhaust ports underneath, contributing to the most aerodynamic Accord to date.

Utilizing 29 percent ultra-high-strength steel, the new Accord is lighter and more rigid than ever. A new, sophisticated chassis design better isolates and manages varying road inputs, contributing towards a smoother ride, improved handling, and a quieter cabin, which is then further enhanced through a new, three-microphone Active Noise Control system. Two all-new turbocharged, direct-injected engines provide unrivaled power in the mid-size sedan class, not to mention the world’s first 10-speed automatic transmission for a front-wheel-drive car. Both of the new automatic transmissions will utilize more torque during highway cruising, maximizing quietness and efficiency, while the new hybrid powertrain comes with a 2-liter Atkinson cycle engine, which promises greater than 40 percent thermal efficiency.

On the interior, the Accord delivers on all fronts, marrying premium styling and high-end tech. From the new soft touch, slim profile instrument panel to the heated and ventilated front seats, the cabin boasts a luxury experience that belies the Accord’s mainstream sedan status, a statement further affirmed by a new 8-inch touchscreen interface that features more smartphone like features. Wireless charging, 4G LTE Wi-FI, and automatic Bluetooth® phone pairing is available on every trim, with Honda Sensing, Honda’s comprehensive suite of safety features, coming standard.

All new Accord variants will be produced at Honda’s Marysville, Ohio plant, while the 1.5 and 2.0 liter engines will be produced at Honda’s Anna, Ohio plant. The CVT transmission and new 10-speed automatic transmission will be manufactured in the Russells Point, Ohio and Tallapoosa, Georgia plants respectively, both of which have recently received a combined $149 million investment to facilitate production.

While there is no set pricing or release date, expect the new 2018 Accord to hit showrooms this Fall.

Source: HondaNews.com