Search Results for: Henry Ford
It’s true that automotive still tends to be a male-dominated industry, and there are many women who have also been a key factor to its continued success. According to recent studies, women hold only about 25 percent of automotive jobs, despite the fact that female consumers make up over 44 percent of primary vehicle buyers, and have influence over about 80 percent of car-buying decisions. Additionally, women own only about 3 percent of all dealerships, and women make up a very small percentage of service technicians and body repair workers in the industry.
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Video content provides the highest level of communication a brand can have with its customer. The fact that video is an SEO-rich asset, and mobile access to video has become ubiquitous, further drives home the point
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