Search Results for: devin leisher
“Weaving Shibusa,” a story of Japanese craftsmanship and dedication shown through the love and fascination of denim, will be released on Vimeo on Aug. 1. Previously, the documentary was only available through live screenings. “Weaving Shibusa” originally premiered to a sold-out theater in San Francisco last August and has debuted in select cities and countries worldwide including New York, London, Thailand, Sweden, Melbourne, Manila, Mexico, and Berlin.
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12:30 a.m. on a weeknight in New York City is surprisingly quiet — and it’s also primetime for filmmakers.
“There’s about three and a half hours that we know there’s less traffic and not as many people out,” said Scott Rodgers, chief creative officer of Tier10. “That’s about as quiet as New York City gets.”
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Image is everything. Agencies go to great lengths for clients to make a good first impression with aesthetic print ads, flashy brochures, and cinematic spots that might make Warner Bros. do a double take. And it’s true, the visual components of any piece is key.
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Tier10 was named a winner in the 2016 Hermes Creative Awards for its outstanding video creative for the second year in a row. The full-service advertising agency won three awards for “New Kid on the Block,” “Movie Night” with the 2016 Acura TLX, and its “2015 Agency Reel.”
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While filming in Los Angeles, the Tier10 production crew received a call granting long-awaited access to the all-new 2015 Acura TLX. Only problem was the shoot had to be in New York. In three days. And the TLX was only available for 48 hours.
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As Scott Rodgers, Tier10’s Chief Creative Officer, looked out his hotel room window, he knew that his night of filming in downtown Cleveland would be ruined. The dark clouds rolling over the Main Avenue Bridge would soon bring overnight rains to swell the Cuyahoga River. A film schedule that took weeks of meticulous planning would need to be tightened up on the fly.
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A show like “House of Cards” is the sum of its parts. Things like the plot, actors and setting are important, but there’s another factor that often goes unnoticed by the untrained eye: the production.
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