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Last year at the New York Auto Show, the new Range Rover Sport was revealed with an impressive introductory video starring none other than James Bond actor Daniel Craig. The video, titled “The Delivery,” featured Craig deftly maneuvering the Sport through the traffic-ridden, and at one point flooded, streets of Manhattan.
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It’s true that automotive still tends to be a male-dominated industry, and there are many women who have also been a key factor to its continued success. According to recent studies, women hold only about 25 percent of automotive jobs, despite the fact that female consumers make up over 44 percent of primary vehicle buyers, and have influence over about 80 percent of car-buying decisions. Additionally, women own only about 3 percent of all dealerships, and women make up a very small percentage of service technicians and body repair workers in the industry.
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Nissan, Toyota and Chrysler set the pace for the industry again in May, posting their second consecutive month of double digits gains. Aided by a five-weekend month, the industry overall posted its first double-digit gains in 2014 – an 11 percent year-over-year growth – pushing the seasonally adjusted annual rate (SAAR) to 16.5 million.
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With warmer spring weather finally taking hold, the industry showed promising signs for the second straight month thanks to an 8 percent year-over-year increase in vehicle sales compared to April 2013.
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