Search Results for: video
These days, all industries and fields are looking for better ways to advertise their products and services. In the auto industry, there’s a lot of competition — so you want to make sure that you stand out from the crowd in order to be successful. Good marketing techniques can allow you to do just that. This can help you increase your customer base and encourage brand loyalty. Using video is a great way to market your dealership. Keep reading to better understand the reasons why video marketing works for automotive advertising.
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When the popular streaming service Twitch announced late last year that they were creating an “IRL” (or “In Real Life”) category for their website, I was a bit skeptical. Up until that point, Twitch had been used predominantly by individuals who wished to stream themselves playing video games. This usually was accompanied by users sending messages into the channel’s chat feed, interacting with fellow watchers and the streamers themselves. Although the social aspect existed in this regard, I still questioned the decision of Twitch to stray so far from its roots: why would anyway want to watch someone eating dinner, or working out at the gym, or simply walking around town? Surely, I thought to myself, people have better things to occupy themselves with.
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With over 400 million active users, Instagram stepped up its advertising game by rolling out an update for 60-second video ads. The Facebook-owned platform made the announcement on Wednesday… and just in time for Super Bowl. Coincidence? Ha.
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Tier10 has been named an award recipient in the Videographer Awards 2015 for its “2014 Agency Reel” and “Behind the Scenes in New York City with the All-New 2015 Acura TLX” web videos. Both videos received Awards of Distinction in the Video Production/Demo Reel and Documentary/TV Commercial categories, respectively.
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On March 26, Twitter introduced Periscope, a new app that lets you share and experience live video streams from your mobile phone.
Periscope lets the broadcasters of a video stream share an experience with others through their eyes. In turn, Periscope lets viewers step into someone else’s shoes and experience what they see, hear, and feel. In addition to everyday people, businesses could (and probably will) use Periscope to broadcast an event or new product or provide a behind the scenes look into their everyday business.
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This summer, Yahoo plans to unveil a video service that will potentially rival YouTube. The company is targeting creators who are unhappy with YouTube’s overall system, particularly the ad rates and revenue sharing deals.
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