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About Ally Reis

Ally Reis

Ally Reis

Contributor

Posts By Ally Reis

In a Genius Campaign, Honda Uses Live Vine Videos to Respond to User Tweets

July 17, 2013 |

During this year’s Summer Clearance Event, Honda is taking advantage of Gen Y’s social media use for its innovative advertising campaign. Read More

2,874 total views, 1 views today

15 Social Media Stats that Every Advertiser Should Know

July 5, 2013 |

We already know that social media is a vital tool for advertisers, but sometimes we need to see the numbers to truly understand the importance of social media marketing. Read More

2,679 total views, 1 views today

Chevy to Make a Comeback at the Oscars with New User-Generated Competition Ads

June 25, 2013 |

After a five-year hiatus, Chevrolet will once again be advertising at the annual Academy Awards. Read More

2,527 total views, no views today

Foursquare Initiates Ad-Retargeting and In-App Ads

June 17, 2013 |

After struggling with investments for some time, Foursquare is now looking to gain the support of advertisers by launching two products that provide the ability to target ads based on where users check in. Read More

3,137 total views, 1 views today

Image Extension for Google Search Ads, Anticipated Higher Click-Through Rates

June 10, 2013 |

Google has recently broadened the area of sponsored search results to include images in addition to text. Read More

2,330 total views, no views today

New Design From Google Makes Local Promotion Easier

May 31, 2013 |

Google+ Local gives businesses the opportunity to get closer to customers using Google Search and Maps by creating a business listing with up-to-date information and by giving owners access to customer feedback. Now, Google+ Local has a new look and a new system Read More

2,292 total views, no views today

Location-Based Advertising Helps Marketers Reach Moving Targets

May 23, 2013 |

While mobile use is continuing to skyrocket, mobile advertising is comparatively falling behind. Enter location-based advertising, a technology that’s not necessarily new, but has been recently utilized as a tool for mobile Read More

4,391 total views, 1 views today