With less than a week to go, the countdown is on for the wide selection of vehicles set to debut at this year’s New York International Auto Show (NYIAS). This year’s event is set to take place from March 30 to April 8, with previews scheduled to start on March 28 at Jacob Javits Center, and the show plans to offer up tons of futuristic concepts, luxury looks and convenient features that car connoisseurs will be dying to get a glimpse of. This year’s show will have plenty of brands worth seeing. But updates to existing Acura and Honda vehicles are offering much to aspire to. Here are some must-see cars and trucks worth looking for at this year’s event.
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The dominance of digital advertising has been overstated, particularly in the automotive industry. Powerhouse companies like Toyota and Fiat Chrysler continue to spend big bucks on television ads and other mediums because they produce results. The auto industry does lead in the use of digital advertising, but it invests more in other, more traditional modes. Those types of advertising still produce results, delivering a healthy return on the advertiser’s investment. The industry needs to blend the old ways with the new.
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Following the successful debut of the all-new 2019 RDX Acura prototype at the 2018 North American International Auto Show, Acura announced the model’s official reveal, in production form, for later this month.
The 2019 RDX represents a bold direction for Acura, fully embodying the impactful introduction of the Acura Precision Concept in 2016.
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These days, all industries and fields are looking for better ways to advertise their products and services. In the auto industry, there’s a lot of competition — so you want to make sure that you stand out from the crowd in order to be successful. Good marketing techniques can allow you to do just that. This can help you increase your customer base and encourage brand loyalty. Using video is a great way to market your dealership. Keep reading to better understand the reasons why video marketing works for automotive advertising.
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The Federal Aviation Administration’s new rules for routine commercial use of drones became effective on Monday, Aug. 29. Outlined in June this year, and formally known as Part 107, the new regulations are intended to reduce risk to other aircrafts as well as people and property on the ground.
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With over 400 million active users, Instagram stepped up its advertising game by rolling out an update for 60-second video ads. The Facebook-owned platform made the announcement on Wednesday… and just in time for Super Bowl. Coincidence? Ha.
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Welcome to Tier10, where ideas reign supreme. There’s no shame in being ambitious here; career growth is a priority for us – we help one another climb, we don’t climb over one another. Clients aren’t just customers, they’re partners. Integrity and a team-driven environment serve as incubators. If you’re ready to be an idea engineer with some of the best collaborators in the industry, let’s see where you can put your talents to work.
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