Advertising
Your Guide to Influencer Marketing
February 19, 2020 | Tier10For the past few years, influencer marketing has been gaining momentum – so much so that it’s now a vast and indispensable piece of marketing’s landscape. In fact, you’d be hard-pressed to find a brand that isn’t using it. It one of the most unique and authentic approaches to marketing that allows you to powerfully reach your audience. Read More
14 total views, 5 views today
Traditional Marketing vs. Digital Marketing: Why Not Both?
February 6, 2020 | Tier10Traditional marketing or digital marketing? For many enterprises, they are symbiotic rather than binary options. Traditional marketing is too often derided as old-fashioned. The truth is, it is also well-proven. It remains effective with certain demographics. And, in the right circumstances, it dovetails well with myriad digital initiatives. Read More
57 total views, 1 views today
Understanding, Mapping, and Mastering The Evolving Customer Journey
November 18, 2019 | Tier10Marketers and advertisers today, more than ever, need to better understand the wants and needs of their target market. The automotive industry, in particular, is extremely competitive, and an automotive association needs every edge it can get to maintain and grow its customer base and gain an edge over its competitors. The key to being successful in this endeavor is understanding the customer journey and using the information detailed in that journey to figure out exactly what you need to do to deliver an experience that keeps customers loyal. Read More
305 total views, 3 views today
What Do Consumers Want from Branded Content?
October 9, 2019 | Tier10It wasn’t that long ago that companies believed content had nothing to do with the success or failure of their brand. Companies believed what they posted and where they posted it had no real effect on marketing efforts. Today, companies like are understanding just how valuable authentic content is. Read More
428 total views, 3 views today
Micro-Moments Signal a Shift in Auto Buying Behavior
September 10, 2019 | Tier10In 2015, Google coined the term “micro-moments” to describe times when individuals reflexively use a smartphone to act on a need. Google describes them as “intent-rich moments when decisions are made and preferences shaped.”
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451 total views, 2 views today
YouTube Advertising 101: Harness the Power of YouTube & Grow Your Business
June 20, 2019 | Tier10With nearly 2 billion monthly active users, YouTube is more than just a video streaming platform. It’s one of the most powerful marketing weapons in your arsenal. You can use YouTube advertising to attract leads to your website, advertise your products and services, and increase visibility. Here’s how to use YouTube for explosive growth. Read More
692 total views, 2 views today
Tier10 Video Creative Recognized in 40th Annual Telly Awards
June 20, 2019 | Tier10Tier10 won two awards in the 40th Annual Telly Awards competition for outstanding video creative under the Automotive category of Branded Content and Regional TV. Both entries demonstrate the full-service agency’s focus on creativity and excellence in video production. Read More
659 total views, 1 views today
Is Augmented Reality the Future of Automotive?
June 12, 2019 | Tier10Marketing takes on so many different shapes today – word of mouth, print, online, radio, television. And today’s savvy marketers know innovative marketing methods evolve on a daily basis. This is especially true with augmented reality. Read More
714 total views, 1 views today
