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Automotive

2017 NYIAS: Honda Preview

March 17, 2017 |

Always a time for big reveals, Honda has a few tricks up its sleeve for this year’s New York International Auto Show (NYIAS) with plans to unveil the new Plug-In Hybrid and Electric versions of their environmentally conscious concept car the Clarity, as well as debut the highly anticipated Civic Type R. So what can you expect? Read More

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Family-Friendly 2018 Honda Odyssey Wows at 2017 NAIAS

January 9, 2017 |

Redesigned to make life a little easier for families, the all-new 2018 Honda Odyssey was unveiled today at the 2017 North American International Auto Show in Detroit with new updates to safety, connectivity, and comfort.
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Apple’s ‘Exciting’ Letter to the NHTSA

December 7, 2016 |

They’re the crossover athlete everyone talks about. The guy that plays football, but everyone says would make a top tier MLB player. There have been plenty of rumors about if such a transition might happen for years, but nothing ever really came of them. But now, after spending all this time sitting in the bleachers, it appears they’re finally ready to step out onto the ball field and take a swing.

Except they want to use their own bat, their own ball, and the other team has to teach them how to play.
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2016 LA Auto Show: Honda Unveils Civic Si Prototype, Announces Sponsorship of 2017 NHL All-Star Game

November 18, 2016 |

With automakers from across the globe vying for attention at the 2016 LA Auto Show, Honda once again was able to capture the spotlight with two big reveals, the first being the unveiling of the Honda Civic Si Prototype and being named the title sponsor of the 2017 NHL All-Star Game.
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Acura Precision Cockpit Debuts at 2016 LA Auto Show

November 18, 2016 |

The message displayed by Acura at the 2016 Los Angeles Auto Show is clear: the future of automaking is here, and we’re leading the way. Read More

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Is VR the Driving Force Behind Automotive Advertising?

November 14, 2016 |

Automotive companies have been pushing the inclusion of VR into their sales strategies for the past year, and show no signs of slowing down. The reason? Those dang young people again. So, what are we to make from all of this? Does it mean that the car buying experience of today is no more?

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Honda’s New CR-V Remains atop the Throne of the Compact SUV Kingdom

October 13, 2016 |

With nearly four million units purchased since 1997, the Honda CR-V has always been one of America’s favorite SUVs. After Honda’s recent unveiling of the 2017 model earlier this morning, it’s clear to see why.
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Quantifying Spock: How Vehicle Autonomy Presents an Ethical Quandary

October 7, 2016 |

It’s a crisp, fall afternoon, and you’re being driven through the city by your new autonomous car. As you marvel at how far technology has come, a group of children becomes detached from their tour group and crosses the road. In a stroke of bad luck, it seems that your car’s brake system has malfunctioned! You’d swerve out of the way, but a large dump truck is occupying the other lane, and a collision into said object will spell certain death for you and your fiancé in the passenger seat (did I mention she’s pregnant?) You’re now faced with a decision: do you save you and your loved, or the children who are (illegally, I might add,) crossing the street?
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