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Automotive

Tier10 Roots for Aston Martin’s Christina Nielsen for the Championship at Petit Le Mans

October 2, 2015 |

This Saturday in Atlanta, TRG-Aston Martin Racing North America hopes to make history during the final round of the Tudor United SportsCar Championship at Petit Le Mans. The Aston Martin team, with driver Christina Nielsen at the wheel, enters the final round with only a single point lead, but with high hopes to produce the first Aston Martin and female driver to win a major North American championship.
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Fiat CEO: Apple’s Intervention in the Car

May 14, 2015 |

Adding to the evidence suggesting Apple is secretly developing an electric car, Fiat Chrylser CEO Sergio Marchionne said Apple’s CEO Tim Cook is “interested in Apple’s intervention in the car.”
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Women in Automotive Leadership: Celebrating Women’s History Month

March 31, 2015 |

It’s true that automotive still tends to be a male-dominated industry, and there are many women who have also been a key factor to its continued success. According to recent studies, women hold only about 25 percent of automotive jobs, despite the fact that female consumers make up over 44 percent of primary vehicle buyers, and have influence over about 80 percent of car-buying decisions. Additionally, women own only about 3 percent of all dealerships, and women make up a very small percentage of service technicians and body repair workers in the industry.
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Apple Sings the Body Electric with Automotive Ambitions

March 27, 2015 |

Last month, news reports began to leak that tech giant Apple was quietly putting together a team of crack engineers and automotive experts to begin work on the smartphone manufacturer’s first foray into the automotive world. The past several years have seen a hiring blitz take place, with Apple looking to poach top workers from potential competitors like Tesla and from related technology manufacturers, like A123 Systems which makes batteries for electric cars. It’s become the hottest news item of the year in the automotive world and shows no signs of slowing down. All signs point to a singular focus on the development of an electric self-driving car. However, one glaring questions remains.

Can they pull it off?
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Tier10 to Cover Fully-Electric Miami ePrix

March 11, 2015 |

On March 14, the 2015 FIA Formula E Miami ePrix, the fifth round of the world’s first fully-electric racing series, will kick-off and bring street racing back to the metro Florida area for the first time in a decade. And, lucky for you, Tier10 will be there to cover all the action.
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2015 North American International Auto Show Preview

January 9, 2015 |

Having already kicked-off the first phase of festivities, the 2015 North American International Auto Show (NAIAS) in Detroit will officially begin on Jan. 12. This year’s show emphasizes luxury and high performance, as well as green technology with world debuts including the 2016 Acura NSX supercar, 2016 Chevrolet Volt and 2016 Nissan Titan.

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2016 Acura NSX Teaser Released

December 19, 2014 |

After three long years and lots of patience, the 2016 Acura NSX production model will show face at the 2015 North American International Auto Show in Detroit on Jan. 12.  To celebrate the approaching debut, Acura released a 30-second teaser video of the production model and its looks just as good as it sounds.
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November Sales Report: Chrysler Leads Charge Again

December 3, 2014 |

In the month known for Black Friday sales events, the industry overall finished up 5 percent in November compared to the same month in 2013. The percentage growth, which was coupled with a seasonally adjusted annualized rate of 17.2 million, was highlighted by a 20 percent increase for Chrysler Group, marking another month of double-digit growth for the automaker on pace to increase sales by 14 percent in 2014.
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