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Branding

The Building Blocks of Branding on Social Media

November 26, 2019 |

Every day, you see companies building reputations on various platforms. Some companies have figured out the Holy Grail of marketing – social media. And it doesn’t matter if you’re the Chief Information Officer, a project manager, the owner, or a freelancer. Your voice could be heard by the millions if you know what to say when to say it, and where to say it. But, it’s not always what you say when or where – it’s all about how you say it. Read More

152 total views, 2 views today

Understanding, Mapping, and Mastering The Evolving Customer Journey

November 18, 2019 |

Marketers and advertisers today, more than ever, need to better understand the wants and needs of their target market. The automotive industry, in particular, is extremely competitive, and an automotive association needs every edge it can get to maintain and grow its customer base and gain an edge over its competitors. The key to being successful in this endeavor is understanding the customer journey and using the information detailed in that journey to figure out exactly what you need to do to deliver an experience that keeps customers loyal. Read More

198 total views, 1 views today

5 Tips on Building a Positive Reputation Through Social Media

November 12, 2019 |

You want your brand to make its stance and make a splash in the world. You understand the role that social media has carved out in helping people connect with who you are and what you do. You know all about Instagram, Facebook, and Twitter, but you don’t just want to be another voice in the sea. You want to build yourself an excellent reputation, do things by the book, and help your brand. So…how do you do that? What are some of the things you need to consider to build an excellent reputation on social media? Read More

178 total views, 3 views today

What Do Consumers Want from Branded Content?

October 9, 2019 |

It wasn’t that long ago that companies believed content had nothing to do with the success or failure of their brand. Companies believed what they posted and where they posted it had no real effect on marketing efforts. Today, companies like are understanding just how valuable authentic content is. Read More

331 total views, 2 views today

Price vs. Experience: What Matters Most to Consumers Today?

August 8, 2019 |

Today’s marketplace, both online and in brick and mortar stores, has become increasingly competitive. The wants and the needs of consumers have changed dramatically – no longer are consumers only looking for the best price – they are looking for a positive experience and, in many cases, continuous engagement from the brand. Subsequently, businesses must adapt by using multiple marketing channels to provide positive consumer engagement and remain competitive. Read More

423 total views, 2 views today

YouTube Advertising 101: Harness the Power of YouTube & Grow Your Business

June 20, 2019 |

With nearly 2 billion monthly active users, YouTube is more than just a video streaming platform. It’s one of the most powerful marketing weapons in your arsenal. You can use YouTube advertising to attract leads to your website, advertise your products and services, and increase visibility. Here’s how to use YouTube for explosive growth. Read More

603 total views, 2 views today

Tier10 Video Creative Recognized in 40th Annual Telly Awards

June 20, 2019 |

Tier10 won two awards in the 40th Annual Telly Awards competition for outstanding video creative under the Automotive category of Branded Content and Regional TV. Both entries demonstrate the full-service agency’s focus on creativity and excellence in video production. Read More

570 total views, 2 views today

Tier10’s Video Creative Wins Three 2019 Muse Creative Awards

May 24, 2019 |

Tier10 received two Gold and one Silver Award in this year’s Muse Creative Awards for its outstanding video production in the Automotive and TV Ad categories. Read More

739 total views, 2 views today