Tier10 Named in Videographer Awards

Tier10 has been named an award recipient in the Videographer Awards 2015 for its “2014 Agency Reel” and “Behind the Scenes in New York City with the All-New 2015 Acura TLX” web videos. Both videos received Awards of Distinction in the Video Production/Demo Reel and Documentary/TV Commercial categories, respectively.
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Cause Marketing + Collaboration

Collaboration feels good, doesn’t it? But it can also be good for business. Recently, TOMS® collaborated with Audi to create an Audi-inspired, limited-edition shoe to raise money for the One for One® giving program. These types of cooperative efforts work to create brilliant marketing on so many levels. While a partnership between major brands is something that happens often to produce unique results and takeaways for the consumer, it is also something that can be done on a smaller scale with your dealership and local brands. Read More

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The Basics: Facebook Pages

Facebook makes constant updates to their interface. As a marketer, you need to stay up to date with these changes because Facebook is a powerful friend to have. In this post, we will share with you some best practices to ensure you are getting as much out of this relationship as Facebook is. Read More

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How Your Dealership Can Harness Millennial Buying Power

At this point, every business owner who uses marketing, no matter what industry, is well aware of the millennial demographic, what they represent, and what their needs are as consumers. If not, where have you been the last decade as the world speculated on the rise of the millennial generation? As the older millennials are now reaching maturity (ages 18-35) as automotive consumers, they bring with them a serious financial power. In August 2014, Automotive News reported that, for the first time, millennials had surpassed previous generations in the purchase of new vehicles.

So, how do you make sure that their financial power is being exercised at your dealership?
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Tier10 Wins Two Hermes Creative Awards

Tier10 won two 2015 Hermes Creative Awards for its “Exit Sandman: The Life & Career of Mariano Rivera” infographic and “2014 Agency Reel” web video. This is the first year that Tier10 applied for the Hermes Creative Awards.
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Facebook Introduces Blueprint and Learn How Training Programs for Marketers

Facebook has launched Blueprint, a free online learning center geared towards brands and advertising agencies to help improve their ads and ad performance on Facebook. The company also announced a parallel site, aimed just for small businesses on Facebook, called Learn How.
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Facebook to Remove Inactive Accounts From Page Audience Data

Have you noticed a small decrease in the total number of Page likes on your Facebook Fan Page in the last week? If so, don’t panic!

In a blog post last week, Facebook announced that it would begin removing all voluntarily deactivated and memorialized Facebook accounts from the Page Insights data over the next few weeks. Page admins should expect to see a slight decrease in the number of Page likes as a result of this update.
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