Digital
Digital Marketing
Taking Root: Which 2016 Social Media Trends are set to Blossom in 2017?
January 25, 2017 | Madeleine CoeWe are reaching a phase of rapid progress in the social media and digital marketing space. As our means of receiving content become mobilized and virtual, the way we shop and explore products has completely shifted. We saw the seeds of evolution planted in 2016’s most popular trends and I predict that many will continue to grow and develop in 2017.
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2,298 total views, 5 views today
Incoming: Part 107 and the New FAA Drone Guidelines
June 22, 2016 | Jennifer LeeIt’s the news the commercial drone world has waited years for: the Federal Aviation Administration (FAA) published its first operational rules for commercial drone use. Titled Part 107, these new regulations are expected to lower the barrier entry for new commercial drones weighing less than 55 pounds.
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2,427 total views, 5 views today
Death of a Website
June 14, 2016 | Madeleine CoeAre websites dying? According to Jon Lax, director of product design at Facebook, yes. But we’re not so sure.
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2,485 total views, 6 views today
FOMO No Mo’ for Businesses on Instagram
June 1, 2016 | Madeleine CoeIn the past, businesses on Instagram may have a experienced a little FOMO (Fear Of Missing Out, for you non-millenials) as other social media platforms opened themselves up for promoted posts and advertising services. But no longer! Instagram announced Tuesday that they would be opening up business profiles and advertising tools to companies that relied on the photo-sharing app to get their brand message out to customers.
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2,369 total views, 5 views today
Tier10 Takes Home Four Awards in the 2016 Muse Creative Awards
May 20, 2016 | Jennifer LeeTier10 was named a winner in the 2016 Muse Creative Awards. As a first time entrant, Tier10 received one Platinum Muse Award for its “2015 Agency Reel” and three Gold Muse Awards for their “Movie Night” commercial, “Aston Martin Racing” web video, and “2014 Agency Reel.” The Muse Creative Awards are internationally recognized, putting Tier10 and its award-winning content on a global platform.
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2,637 total views, 6 views today
Tier10 Snags Three 2016 Hermes Creative Awards
April 14, 2016 | Jennifer LeeTier10 was named a winner in the 2016 Hermes Creative Awards for its outstanding video creative for the second year in a row. The full-service advertising agency won three awards for “New Kid on the Block,” “Movie Night” with the 2016 Acura TLX, and its “2015 Agency Reel.”
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2,319 total views, 7 views today
Getting Your Marketing Message out of the Ad Blocker Friend-Zone
February 15, 2016 | Madeleine CoeAt the end of January, President-CEO of the Interactive Advertising Bureau Randall Rothenberg railed against for-profit ad blockers for “…stealing from publishers, subverting freedom of the press, operating a business model predicated on censorship of content and ultimately forcing consumers to pay more money for less and less diverse information.”
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2,971 total views, 5 views today
Tier10 Wins Three AVA Digital Awards
February 8, 2016 | Ashley NancoTier10 won three 2016 AVA Digital Awards for its outstanding creative in video production. As a first time entrant, Tier10 received two Platinum Awards for “Life Is Better: Honda HR-V” and “Movie Night”, and a Gold Award for “New Kid on the Block” in the commercial category for car dealerships.
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2,711 total views, 6 views today
