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Social Media

Introducing Virtual Reality Video on Facebook

September 25, 2015 |

Wednesday marked the beginning of a new era for video on your Facebook News Feed. This refers to, of course, the introduction of the new 360-degree videos.
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1,135 total views, 3 views today

Instagram Ads Are Here

September 11, 2015 |

It took three and a half years, but the moment has finally arrived. Advertisers both small and large can now run campaigns on Instagram, including 30-second videos. In addition, ads are also now available in more than 30 countries, including Spain, India and South Korea.

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1,171 total views, 2 views today

“Don’t Be a Square!” Instagram Now Supports Landscape and Portrait Formats

September 4, 2015 |

Instagram says, “Square no more!” The news many Instagram users have been waiting for has finally arrived! In a blog post on Aug. 27, Instagram announced that it will now allow users to post photos and videos in landscape and portrait formats.
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1,169 total views, 3 views today

Instagram Now Open for Advertising

August 4, 2015 |

Instagram has finally joined the likes of Facebook and Twitter, opening up their advertising API (application programming interface) to partners, enabling marketers to buy into Instagram ads and plan automated digital ad campaigns through the photo-based social network. This is good news for businesses that would benefit from the highly visual medium.
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1,193 total views, 3 views today

Twitter Losing Users, but Raking in Revenue?

July 31, 2015 |

Despite failing to attract enough new users to meet projected goals, Twitter’s revenue has experienced exponential growth over last year’s earnings with a 61% increase to $502.4 million with a projected (and hopeful) year-end goal of $540 million. The lack of engagement from users doesn’t seem to be inhibiting the ability to monetize their service, as Twitter’s ad revenue accounts for most of the company’s earnings.

So, what is Twitter doing to bring in new users and engage with current users? A big marketing push later this year.
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1,173 total views, 2 views today

Google Finally Gives Up the Ghost of Google+

July 29, 2015 |

Remember when Google launched Google+ and everyone migrated to the best new social network? Me neither. Google is finally changing their strategy and giving up on Google+ as a social networking platform.
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1,363 total views, 4 views today

Twitter’s Blinding White

July 23, 2015 |

Twitter users may have noticed a new background when logging on. The social platform recently removed personalized wallpapers from users’ home and notification timelines without a word, leaving users in the dark….or, the white.
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1,205 total views, 2 views today

Instagram Update: All-New Search and Explore Features

July 2, 2015 |

Over 70 million photos are shared each day by Instagram’s 300 million monthly active users. And, even though all these people are sharing all these great photos, there really isn’t an easy way to locate most of it.

Well, all of that has changed with Instagram’s latest updates, developed to “help connect [the Instagram] community to the world as it happens.”
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1,126 total views, 2 views today