Despite failing to attract enough new users to meet projected goals, Twitter’s revenue has experienced exponential growth over last year’s earnings with a 61% increase to $502.4 million with a projected (and hopeful) year-end goal of $540 million. The lack of engagement from users doesn’t seem to be inhibiting the ability to monetize their service, as Twitter’s ad revenue accounts for most of the company’s earnings.
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Remember when Google launched Google+ and everyone migrated to the best new social network? Me neither. Google is finally changing their strategy and giving up on Google+ as a social networking platform.
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Twitter users may have noticed a new background when logging on. The social platform recently removed personalized wallpapers from users’ home and notification timelines without a word, leaving users in the dark….or, the white.
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Over 70 million photos are shared each day by Instagram’s 300 million monthly active users. And, even though all these people are sharing all these great photos, there really isn’t an easy way to locate most of it.
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Collaboration feels good, doesn’t it? But it can also be good for business. Recently, TOMS® collaborated with Audi to create an Audi-inspired, limited-edition shoe to raise money for the One for One® giving program. These types of cooperative efforts work to create brilliant marketing on so many levels. While a partnership between major brands is something that happens often to produce unique results and takeaways for the consumer, it is also something that can be done on a smaller scale with your dealership and local brands.
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Facebook makes constant updates to their interface. As a marketer, you need to stay up to date with these changes because Facebook is a powerful friend to have. In this post, we will share with you some best practices to ensure you are getting as much out of this relationship as Facebook is.
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Facebook has yet again made updates that will have an effect on what type of content users see as a part of their Facebook experience. This time, updates include three new changes to the News Feed algorithm.
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