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Summer Social Media Shakedown

June 14, 2017 |

What shakin’ and bakin’ in the world of social media this June? Direct messaging features, Stories, and group collaboration!

As we head into Summer 2017, here’s what you need to know.
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861 total views, 6 views today

Redesigned 2018 Acura TLX Hits Showrooms June 1

May 26, 2017 |

The new 2018 Acura TLX hits showrooms on June 1, a reflection of the brand’s aggressive new design direction, taking its cues from the Acura Precision concept that debuted last year. The TLX refresh also includes new premium features and technology enhancements that place the 2018 TLX among the most technologically advanced and well-equipped cars in the mid-size luxury sedan segment. Meanwhile, the all-new TLX A-Spec variant amps up the sporty character of TLX with exclusive design elements and new premium features.
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745 total views, 6 views today

Tier10 Named in the 38th Annual Telly Awards

May 17, 2017 |

Tier10 was named a winner in the 38th Annual Telly Awards for its “Legacy //2017 Acura NSX” and “Believe in the Land” automotive commercials. With over 13,000 entries from all 50 states and numerous countries, this is truly an honor.
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774 total views, 6 views today

I Stream, Therefore I Am: What the Rise of Live Video Says About Our Culture Today

May 1, 2017 |

Tier10Lab_LiveStreaming_700x340_Apr26
When the popular streaming service Twitch announced late last year that they were creating an “IRL” (or “In Real Life”) category for their website, I was a bit skeptical. Up until that point, Twitch had been used predominantly by individuals who wished to stream themselves playing video games. This usually was accompanied by users sending messages into the channel’s chat feed, interacting with fellow watchers and the streamers themselves. Although the social aspect existed in this regard, I still questioned the decision of Twitch to stray so far from its roots: why would anyway want to watch someone eating dinner, or working out at the gym, or simply walking around town? Surely, I thought to myself, people have better things to occupy themselves with.

And then I found myself watching a guy in Germany build a new desk for his PC.
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724 total views, 7 views today

2017 NYIAS: 2018 Acura TLX to Debut

April 10, 2017 |

The first-generation 2015 Acura TLX debuted at the 2014 New York International Auto Show, designed as a mid-size performance luxury sedan to replace the TL and TSX sedan models. Now, we look forward to the bold and aggressive next-gen 2018 Acura TLX at the 2017 New York International Auto Show.
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724 total views, 5 views today

Tier10 Takes Home Platinum and Gold in the 2017 Muse Creative Awards

March 24, 2017 |

Tier10 was named a winner in the 2017 Muse Creative Awards for the second consecutive year. For 2017, Tier10 received one Platinum Muse Award for “The Acura NSX in New York City” and one Gold Muse Award for “Legacy”. With over 1,500 submissions from 35 countries worldwide, Tier10’s recognition with two awards is considered a great honor.
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806 total views, 6 views today

10 Women Essential to the Success of the Automotive Industry

March 22, 2017 |

A few years ago, we wrote about the contributions of women in the automotive industry as part of the annual celebration of Women’s History Month every March. This year, at the crux of an important time for the advancement of women in the workplace, we wanted to revisit the topic and measure the success and progress of women in automotive leadership.
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982 total views, 5 views today

2017 NYIAS: Honda Preview

March 17, 2017 |

Always a time for big reveals, Honda has a few tricks up its sleeve for this year’s New York International Auto Show (NYIAS) with plans to unveil the new Plug-In Hybrid and Electric versions of their environmentally conscious concept car the Clarity, as well as debut the highly anticipated Civic Type R. So what can you expect? Read More

809 total views, 5 views today