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Automotive Marketing

Throwback Thursday: Volkswagen’s Memorable 1999 “Milky Way” Spot

July 25, 2013 |

It’s hard to remember the Internet before the turn of the millennium, but it was there, albeit much different and slower than we know it today. But even back in 1999, Volkswagen had a bit of foresight Read More

3,294 total views, 1 views today

Google AdWords: Enhanced Campaigns for an Enhanced World

February 7, 2013 |

They say necessity is the mother of invention and in the case of the multi-screen world we live in today, the same rule applies to the AdWords Enhanced Campaigns upgrade Read More

2,356 total views, 2 views today

Is Brand Loyalty About to go the Way of Horses and Wagons?

December 5, 2012 |

Traditional brand loyalty among car buyers is slowly becoming obsolete. While consumers in the past stuck with one brand their entire lifetime, consumers today aren’t as steadfast in their dedication to cars. Read More

1,426 total views, no views today

Lexus of Orlando’s 2013 ES Launch Event Introduces Vehicle, Entertains Guests

September 19, 2012 |

Lexus of Orlando unveiled the all-new 2013 ES at a launch event in the dealership’s Service Facility on September 6. Read More

1,840 total views, 1 views today

Tier10 Video Reel

August 6, 2012 |

The featured video in this post proudly displays a very small part of the video production activity to come out of Tier10 in the past 12 months. Read More

1,717 total views, 1 views today

The Life of an Automotive Print Ad

July 12, 2012 | | One Comment

With graphic design experience spanning almost 15 years, a Tier10 designer muses on the lifespan of an automotive print ad. Read More

2,470 total views, 3 views today

Brands on Instagram: Connecting With Photos

January 12, 2012 |

With news and images streaming in real-time from the North American International Auto Show, the NY Acura Dealers have opted to employ one of today’s most popular mobile apps: Instagram. Read More

1,820 total views, 1 views today

Tier10 VP & Partner Scott Fletcher on Marketing the Modern Auto Dealership

December 19, 2011 |

We sat down with Tier10’s Partner & VP of Account Services, Scott Fletcher, to provide some insight into marketing the modern auto dealership Read More

2,047 total views, 1 views today