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Facebook Advertising

Instagram Announces Canvas Ad Integration for Stories

September 12, 2017 |

After bringing immersive, full page ads in March to their Stories, Instagram continues to expand in the realm of mobile marketing through integration with Facebook’s Canvas.
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Facebook Introduces Blueprint and Learn How Training Programs for Marketers

April 23, 2015 |

Facebook has launched Blueprint, a free online learning center geared towards brands and advertising agencies to help improve their ads and ad performance on Facebook. The company also announced a parallel site, aimed just for small businesses on Facebook, called Learn How.
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Facebook Advertising: Crucial to Auto Buyer Influence

January 17, 2014 |

Despite being the largest social network in the world and perhaps the most widely recognized website in history, Facebook’s advertising potential has often been questioned. However, the social network has reason to rejoice Read More

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Facebook Unveils New Ad Targeting System

October 11, 2013 |

Beginning this past summer, Facebook has been dramatically retooling the way in which it structures and delivers advertisements to consumers. Read More

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Facebook Standardizes Image Sizes for Ads

September 11, 2013 |

Over the past several months, Facebook has been slowly rolling out modifications to the way it presents ad content to users, from experimenting with the idea of viewing an ad to access content to dropping their “sponsored storiesRead More

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Facebook Drops Sponsored Stories

June 12, 2013 |

In an attempt to streamline the marketing process, Facebook will now be offering less than half of its previous 27 different advertising options. Read More

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Twitter, Facebook to Battle YouTube as Digital Video Increases in Importance

April 30, 2013 |

Twitter and Facebook host a good portion of their own digital videos, but YouTube is still king on that front and will be for the near future. However, with advertisers looking to spend over Read More

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General Motors Returns to Advertising on Facebook

April 9, 2013 |

When General Motors pulled its advertising from Facebook back in May of 2012, just days before the social platform’s initial public offering, many saw it as a vote of no confidence. Read More

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