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Facebook Likes

Facebook to Remove Inactive Accounts From Page Audience Data

March 19, 2015 |

Have you noticed a small decrease in the total number of Page likes on your Facebook Fan Page in the last week? If so, don’t panic!

In a blog post last week, Facebook announced that it would begin removing all voluntarily deactivated and memorialized Facebook accounts from the Page Insights data over the next few weeks. Page admins should expect to see a slight decrease in the number of Page likes as a result of this update.
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“Like” Gates Are Over; What Now?

November 6, 2014 |

On Wednesday, Facebook removed the ability for pages to “Like Gate” – letting users view your content or contests in exchange for a page “like.” With the move initially announced in August, marketers, brands and businesses have had enough time to prepare. While their Facebook strategy is sure to change, some of the best practices for dealing with the change are tactics that pages should have already been doing.

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Facebook Cleaning Up ‘Like-baiting,’ Other ‘Spammy’ Posts on Your News Feed

April 10, 2014 |

Facebook announced today that it is making a series of improvements to News Feed aimed at diminishing the number of posts users consider a nuisance or “spammy.” Read More

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