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eMarketer Estimates Major Growth in Programmatic Spending

December 11, 2013 |

eMarketer has released its second major revision in the last few months for programmatic advertising predictions. Read More

1,605 total views, no views today

Twitter, Facebook to Battle YouTube as Digital Video Increases in Importance

April 30, 2013 |

Twitter and Facebook host a good portion of their own digital videos, but YouTube is still king on that front and will be for the near future. However, with advertisers looking to spend over Read More

1,516 total views, 1 views today

Automotive Display Advertising: Driving Cost Efficiencies in Search

July 24, 2012 | | 2 Comments

Utilizing a multi-faceted digital approach is key to running an efficient digital advertising strategy. We all know this to be true, but to what extent can we attribute the efficiency gains of running both Search Advertising and Display Advertising simultaneously? Read More

3,440 total views, 1 views today