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A Look Into The Very Viral ‘Ice Bucket Challenge’

August 13, 2014 |

A new social media marketing campaign is causing chills across the country. The campaign known as the “Ice Bucket Challenge” seeks to raise awareness of ALS, or Lou Gehrig’s disease. The challenge involves dumping a bucket of ice-cold water on your head, posting it to social media and challenging a friend or making a donation to the ALS foundation. Read More

4,633 total views, 1 views today

15 Social Media Stats that Every Advertiser Should Know

July 5, 2013 |

We already know that social media is a vital tool for advertisers, but sometimes we need to see the numbers to truly understand the importance of social media marketing. Read More

2,281 total views, 2 views today

Experience Marketing: Linking Online & Offline Brand Activism

July 23, 2012 |

Online success has become dependent on offline viability. Unless your brand is creating memorable experiences, both large and small, your online strategy will not be reaching its full potential. Read More

3,032 total views, 1 views today