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Twitter Marketing

Twitter Losing Users, but Raking in Revenue?

July 31, 2015 |

Despite failing to attract enough new users to meet projected goals, Twitter’s revenue has experienced exponential growth over last year’s earnings with a 61% increase to $502.4 million with a projected (and hopeful) year-end goal of $540 million. The lack of engagement from users doesn’t seem to be inhibiting the ability to monetize their service, as Twitter’s ad revenue accounts for most of the company’s earnings.

So, what is Twitter doing to bring in new users and engage with current users? A big marketing push later this year.
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Brands Tweet For Attention During Super Bowl XLVIII To Varied Success

February 7, 2014 |

“The Super Bowl? I just watch it for the ads.” Read More

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Acura NSX Release Via Twitter

January 9, 2012 |

The much anticipated Acura NSX was released today at the North American International Auto Show. Streamed live from Acura’s website, the tri-vehicle release showcased the RDX, the ILX, and finished with the NSX Read More

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