Tier10 Video Creative Recognized in 40th Annual Telly Awards | Tier10lab
Tier10 | On 20, Jun 2019
Tier10 won two awards in the 40th Annual Telly Awards competition for outstanding video creative under the Automotive category of Branded Content and Regional TV. Both entries demonstrate the full-service agency’s focus on creativity and excellence in video production.
“Acura + Precision Crafted Performance” received the Silver Award in the “Branded Content: Automotive” category. The long-form video follows Acura’s victorious return to the racetrack after an extended period of absence. Several prominent individuals connected to Acura Racing are featured in the video including, but not limited to, Acura Vice President & General Manager Jon Ikeda, and legendary racecar drivers Juan Pablo Montoya and Helio Castroneves.
Produced for the Greater Twin Cities Honda Dealers, “Driving What’s Next | Minnesota Youth Football” received the Bronze Award under the “Regional TV: Automotive” category. The commercial depicts the determination of young athletes as they train to be the best they can be, and how they are always aiming to beat their greatest opponent, themselves.
The Telly Awards honors excellence in video and television across all screens and is judged by leaders from video platforms, television, streaming networks, production companies and including Vice, Vimeo, Hearst Digital Media, BuzzFeed, and A&E Networks. Last year, The Telly Awards attracted more than 12,000 entries from top video content producers including Condé Nast, Netflix, Refinery29, RadicalMedia, T Brand Studio, and Ogilvy & Mather.
This recognition places Tier10’s creative at the same level as some of the best in the industry. In addition to the Telly Awards, the full-service advertising agency was named in this year’s Muse Creative Awards, Hermes Creative Awards, and the American Advertising Awards – DC. Tier10’s award-winning videos and more can be viewed at the agency’s Vimeo page.